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If you're making claims about the environmental benefits of your products, you must back them up with competent and reliable ... ... Best Practices for Compliance 9:01 Non-Carbon Greenwashing Claims 10:41 Many marketers make deceptive or untruthful claims of their product's environmental attributes. A Are you an influencer making money with sponsored post or collaboration with brand deals. And you're unclear what Mike Lawrence, chief reputation officer at Cone responds to the proposed revisions to the Interface VP of Sustainability, Erin Meezan, gives her insights into the new proposed
